WE ARE TOOLMAKERS
ALPA is one of the rare manufacturers of cameras in Switzerland and an outstanding manufacturer of high-end imaging instruments in the global market. ALPA cameras are precision tools, made with passion and skilled craftsmanship for a small group of connoisseurs.
Much like musical instruments, these tools require the expertise and the careful eye of a master. ALPA photographers do not require automatic functions or a constant stream of new models. We simply provide the same that all good manufacturers of tools and instruments do – we provide the best possible quality in design, material and an open ear to all the wishes of our customers.
ALPA's clients include world-class photographic artists, magnum professionals, leading advertising, architectural and landscape photographers and photo enthusiasts around the globe. They appreciate the authenticity, reliability, innovation and craftsmanship. ALPA is not only a product but an attitude. An attitude of joy, professionalism and the spirit of discovery.
„2015-2020“ by Dean West - © of the photograher
ALPA Instagram Feed
ALPA on Social Media
08.2018 - The Inter Gallery in Beijing announced the winner of its 2018 New Documentary Prize. The ceremony will take place on 8th of September 2018 at Inter Gallery, Bejing.
07.2018 - We have revised our pre-configured camera kits and offer them now and until further notice at advantageous package conditions compared to the single products.
06.2018 - Introduction of the ALPA HXD Adapter. This adapter allows the use of Hasselblad X cameras together with a variety of ALPA lenses and in combination with ALPA bodies and lens modules.
06.2018 - New edition of the magnificent ALPA Landscape Workshop with Julian Calverley at Olympic National Park in Washington State/USA from September 16 to 21, 2018 by Capture Integration.
06.2018 - Great response for the newly founded Award and for photo basel 2018.
08.2018 - A selection of new works by ALPA photographers.
07.2018 - A selection of new works by ALPA photographers.
07.2018 - New Exhibition from Jürg Zimmermann in Kilchberg (CH)
06.2018 - A selection of new works by ALPA photographers.
06.2018 - The Monocle Travel Guide to Zürich, Geneva + Basel celebrates the richness of these three cities and dives beneath the surface to bring an unexpected mix of creativity, entrepreneurialism and design.